London Website Design Agency

We are a UK based specialist Shopify agency, designing, building, launching, supporting & growing the most ambitious Shopify & Shopify Plus themes, apps & stores. People-first, remote-first and creative-excellence centre everything we do.

Some of our incredible clients

The story of Charle,
the London Website Design Agency

Established in 2018, Charle was formed out of a passion & knowledge to build performance-driven e-commerce websites that combine data-first decisions with the power of creative excellence. We bring together the skills of a diverse ecommerce team form a reliable ecommerce partner for ambitious brands. As an accredited Shopify agency, we push the boundaries of creative design and build websites using cutting-edge development tools & practices. Our expert experience spans across a multitude and field of sectors and industries such as food, beauty, fashion, furniture & more – giving all of our projects a diverse eye to help your brand stand out.

We deliver bespoke design and development on Shopify & Shopify Plus, the world’s fastest-growing and most reliable ecommerce platform to craft a range of functions pushing what is possible. Our ecommerce strategies are brave, insightful, and customised to our merchants whilst using historical data to help us deliver improvements to core KPIs and consider the customers experience from visit to checkout experience.

We understand the investment into ads, ppc, marketing / advertising and delivery meaning we strive to deliver outstanding on-site experiences to your customers to maximise commercial performance. As a diverse team of expert designers and developers, we work closely with our clients as an extension of their team. We offer both full scale project builds, on-going support & asistance alongisde for web design, development, integrations strategic services. We are forward-thinking, not afraid to speak our mind and operate with communication and close working relationships at our heart. Charle is a Shopify Expert you can trust, ready to take your ecommerce strategy to the next level?

Our team of Shopify experts, here at Charle.

Ben

Customer Success Manager

Andre

New Business Manager

Rezwana

Customer Success Executive

Laura

Head of Design

Harry

Customer Success Executive

Marcus

Project Manager

Luke

Head of Development

Sean

Developer

Joe

Junior Developer.

Jack

Junior Developer

Ross

Marketing & Partnerships

Nic

CEO & Founder

Shopify is the chosen platform by hundreds of thousands of merchants globally and select and trusted agencies are awarded Shopify Experts accreditation and we are proud to be a listed Shopify Experts agency. View our Shopify Expert profile.

Shopify offers a wide range of features, the reasons for it’s popularity include the one single account dashboard to run a store with each for business owners and marketers, network of apps and integrations in the Shopify app store for anything you can imagine, alongside other amazing features and tools such as an advanced content management system, easy to use templates with detailed documentation on complex requirements. Shopify offers everything from domain names, hosting alongside easy integration with channels such as youtube, experts marketplace, email flows, landing pages. We can then support you with Shopify website design, development, SEO services, a/b testing, strategy, bespoke theme development, app development, migration from platforms such as Magento, BigCommerce, Woocommerce, and more.

Our Approach

We are a London website design agency who believe ecommerce websites should be built with growth, sales & orders, inventory products and conversion-centricity at their core to deliver the best results and success. Three core values, govern everything we do at Charle as experienced and trusted Shopify Experts. We believe our approach sets up far apart from competitors and other businesses in the industry. We boast outstanding customer support, proud of our previous reviews / client testimonials and pride our portfolio examples of Shopify on-site marketing strategies & case studies.

Creativity

From the way a customer flows throughout a Shopify store to the designs we can immerse customers in to maximise engagement, we centre UX design and UI design aspects and creativity at the core of what we do. Our dedicated in-house website design and Shopify developer team push the boundaries of possibility to immerse customers in unique, engaging and memorable Shopify experiences consistent with omni-channel campaigns including email marketing & ecommerce business needs. We also place huge efforts to explore brand identity, logo and the idea of conversion-centricity.

Technology

As accredited Shopify Experts, we work closely with Shopify and Shopify Partners to ensure we deliver future-thinking technical software delivery & process. Our Shopify developer team adopt modern languages, frameworks, app integrations and security complexity to our developmental delivery, projects & tasks, whilst partnering with world-leading tech partners to offer outstanding complementary features, tools & functionality within the Shopify ecosystem including native and API / APIs program connectivity. Our web development and app development use future-proof strategies to be at the cutting edge of technology and maximise their ability. The software, integrations, technology and industry best practices we use allow us to enhance performance and success with all the businesses we work with.

Data

Our Shopify developer team craft ecommerce stores with an understanding of commercial value for store owners, ecommerce platforms and business expecation. Underpinned by data and analytics, strategic consultation accompanies all of our deliverables and we aren’t afraid to relentlessly challenge the detail of on page status quo during our campaigns. Combining our experience with traffic data, delivery specialists & creativity is our secret sauce whilst receiving the benefits the Shopify platform has to offer. Using information and sources such as google analytics, user experience customisation and revenue to craft details and marketing strategy that deliver results.

People-first agency.

Of course, as a multi-disciplinary ecommerce team of specialists and professionals, combined, form a highly skilled Shopify agency & consultant. We are relentless in our pursuit to deliver the most creative, best-in-class and data-driven Shopify experiences and customer experience. However, everything we do is built on a foundation of trust, independence and empowerment that we call being people-first. We’ve crafted an environment open to challenge, that fuels the need of personal-growth and confidence to deliver the very best solutions for our merchants.

We’re remote-first amongst a culture of independence without control through micro-management. We believe this in turn gives our team the creative freedom to go the extra mile, think differently and offer the very best service within the Shopify platform ecosystem. We place focus on our merchant’s experience as much as our employees, to create a core culture & community of people that really care. Our foundation of people-first is the essence of how we bring such value & difference to our merchants investment on personal and commercial level.

Why Choose Charle?

Creative collaboration underpins everything we do as a London Website Design Agency in London. We build close-working relationships with our clients and partners to work with goals in mind whilst offering a wealth of digital expertise. From startup-ups to world-leading brands, we deliver ecommerce strategies to deliver Shopify & Shopify Plus stores that perform.

We are accredited Shopify Experts and Shopify Partners with access to a wide range of resources and opporunities by Shopify. As Shopify Partners / being key players in the Shopify Partner Program, we have access to the best technology, training tools / courses, and insights that can help merchants navigate their online store and business development navigation. At Charle, we collaborate with entrepreneurs and companies from around the world, including high-profile brands.

We've migrated many brands & users from legacy platforms such as Magento, Magento 2, Woocommerce & BigCommerce to Shopify & Shopify Plus.

We go above and beyond to design and develop Shopify stores that push the boundaries of design & technical capability.

We embody platform and ecommerce systems information combined with shopift marketing environments with the very best skill set. speak to our team today.

We are brave, insightful and aren’t afraid to speak our mind. Combining fresh creative content with leading technical expertise, we create Shopify stores to push boundaries and deliver results.

“Working with Charle Agency was an
absolute dream, we really felt they had
the time for us and the whole project was
seamless start to finish.”

Alexa - Marketing Manager | Doisy & Dam

Email Marketing Agency

Keep customers coming back with email
marketing.

So you are looking for an email marketing agency with growth in its belly? Our retention-focused content marketing service focuses on email marketing at the core to deliver strategies that communicate with the right customers at the right time. Our strategies leverage email marketing at their core to engage more customers from their first interaction with your store. We’ll segment customers into tailored groups to send them exactly the right type of communication & information delivery for their buying journey all powered by intelligent marketing automation email flows. We are a Shopify agency with a track record of keeping your customers coming back with strategic feedback and long term requirements.

Charle Agency - Shopify Agency UK

Looking to expand your Shopify store internationally?

Our top Shopify ecommerce team of experts can support your brand to launch and keep on course an international ecommerce strategy. Shopify allows international pricing, currency, multi-store or single-store, geolocation and unique rules to control each territory or region. The platform is a powerful maker of international businesses. Launch to Europe, France, Malaysia, Singapore, Philippines, South Africa, Canada, USA, United Kingdom, Australia or another country around the world with the power and opportunity of Shopify – a must combined with the expertise of our team.

Shopify Partner Agency

Industry leading partners for the very best
stores.

There’s a fair few Shopify apps out there and it can be a challenge to identify the very best partners. We’ve partnered with the world-leading technology including Shopify Plus Partners & apps, to link the power of Shopify and vital Shopify features to scale and grow the most efficient ecommerce stores. Bring together the very best platforms with an agency who’s integrated the best. We help brands choose the best partners but also provide custom web design integrations to maximise brand consistency to leverage our Shopify web designer skills for your store.

Looking for a Shopify Plus Agency?

Upgrade or migrate to Shopify Plus with Charle, a leading Shopify Plus agency.

Let’s talk ecommerce, Shopify & Shopify Plus solutions.

We are an accredited expert Shopify agency we partner with brands to design, develop, launch, support and grow Shopify & Shopify Plus stores. We are a Shopify agency, ready when you are. Talk to our team about your project.